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Ali Xeeshan’s ‘Numaish’ attempts to lift the weight of dowry

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Designer’s latest exhibit raised arguments about the financial burden imposed on both men and women during marriage

Pictures of an underage bride draped in a gorgeous wedding ensemble, laden in heavy jewelry, pulling a cart-load of dowry with her groom sitting on top have gone viral on social media. The photo reads, “Deny dowry” with a video of the same captioned, “It’s time to put a stop to this overburdening tradition!”

The vision first made its way to the Bridal Couture Week runway as part of an exhibit by Ali Xeeshan. The designer, via his latest collection, Numaish, raised awareness against the relentless custom.

He had been dropping hints of his now viral collection on social media for days. His exhibit was in collaboration with the UN Women’s Jahez Khori Band Karo campaign. Celebrities had previously been part of the same campaign to raise awareness about the issue.

Now, images of Xeeshan’s collection are making waves on Twitter because of their truck-load of reality checks.

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